Serving Brand Consistency at Every Level
Restaurant Brands is one of New Zealand's largest and most recognisable hospitality operators. With household names like KFC, Pizza Hut, Taco Bell, and Carl's Jr. under their belt, they know that great service starts long before the food reaches the counter – it starts with the team.
Uniforms play a pivotal role in how Restaurant Brands delivers consistency, confidence, and clarity across multiple brands and locations. While Arrow isn't their full-time supplier, we recently partnered with them on a project that reflected their strong internal brand culture: custom apparel for the national leadership conference.
A Moment That Brought the Brand Together
When Restaurant Brands briefed us on the project, they needed branded outerwear that made an impact and they needed it quickly. Our team worked closely with theirs to design and deliver custom softshell jackets on a six-week turnaround, ensuring every detail aligned with their brand vision.
"Just wanted to say thank you for your help with this. The conference was a great success and, as always, the merch played a big part in the experience.
We had a great turnout, and the bags, jackets, and shirts were really well received, with very positive feedback across the board.
Thanks again for your support and experience in delivering this to our managers."
— Restaurant Brands Procurement Manager
More than just event merch, the jackets were designed for all-day comfort and everyday usability – a smart, stylish piece managers could wear beyond the event. The response? Overwhelmingly positive. It was a clear example of how the right apparel can bring people together, build unity, and reflect pride in the brand.
The Power of Branded Touchpoints
In large organisations like Restaurant Brands, every detail matters – especially the visual ones. From front-of-house staff to senior leadership, apparel becomes a tangible expression of company values.
This collaboration showed how even a single uniform moment can reinforce culture and cohesion:
Designed for visual consistency and comfort
Delivered on a tight timeline with full branding integration
Worn by teams across multiple franchises, showing unity at scale
Why Uniform Strategy Matters in Fast-Paced Industries
Hospitality is one of the most dynamic, fast-moving industries out there. Teams need uniforms that are functional, durable, and brand-aligned – garments that work under pressure, fit well, and still look sharp at the end of a busy shift.
At its core, our work with Restaurant Brands highlights what great uniform partnerships are all about: timing, trust, and brand alignment. Whether it's for a one-off event or full-scale rollout, Arrow is proud to support teams who lead with purpose and professionalism.
Because when every detail matters, we deliver Clothes That Work® – for moments that count.
Check out our latest video showcasing the custom jackets!
